Comments on: Arming Others to Spread Your Word http://www.hostmedic.com/admin/uncategorized/arming-others-to-spread-your-word/ Emergency Medicine for Hosting & Server Admins Wed, 14 Sep 2011 18:00:46 +0000 hourly 1 http://wordpress.org/?v=3.2.1 By: Consulting, Coaching & Chatter » Church Marketing http://www.hostmedic.com/admin/uncategorized/arming-others-to-spread-your-word/comment-page-1/#comment-104 Consulting, Coaching & Chatter » Church Marketing Thu, 24 Jul 2008 17:00:47 +0000 http://churchmedic.com/?p=168#comment-104 [...] include such simple ideas as birthday cards, bumper stickers, brochures, etc. You can read about it here. It may seem like there’s nothing new here, but what he says is not only excellent, but spot [...] [...] include such simple ideas as birthday cards, bumper stickers, brochures, etc. You can read about it here. It may seem like there’s nothing new here, but what he says is not only excellent, but spot [...]

]]> By: churchmedic http://www.hostmedic.com/admin/uncategorized/arming-others-to-spread-your-word/comment-page-1/#comment-103 churchmedic Thu, 24 Jul 2008 14:53:34 +0000 http://churchmedic.com/?p=168#comment-103 I love that cutting edge technology bit " organs, pews, bulletins, and static, oral-only preaching." I thought they were what brought people to Christ alone.. hmmm ... go figure ;-) I love that cutting edge technology bit ” organs, pews, bulletins, and static, oral-only preaching.”

I thought they were what brought people to Christ alone..
hmmm …

go figure
;-)

]]> By: Bill Tenny-Brittian http://www.hostmedic.com/admin/uncategorized/arming-others-to-spread-your-word/comment-page-1/#comment-105 Bill Tenny-Brittian Thu, 24 Jul 2008 14:44:53 +0000 http://churchmedic.com/?p=168#comment-105 Over the years I've done pretty well in the church marketing biz: I've managed to get my church ministry into the limelight on Good Morning America, International Public Radio's Marketplace, the PTL Network, and a host of other radio and newspaper interviews. So, as someone who's fairly church marketing savvy, I have to say that Glenn's post here is spot on. It's clear that he "gets" church marketing and his advice is gold. With one exception. If you're going to invest in brochures, business cards, birthday cards, bumper stickers, and the like to advertise your church, you need to make darn good and sure that you're advertising something worth the ink. When today's unchurched poke their heads into a church, they're doing so because they're looking for something. They're looking for a touch from the Divine. They're looking for models of real Christian life and faith (lives that are so genuinely Christian that there is no doubt by the decisions they're making and the life that they're living is real). What they aren't looking for is the church of the 1950s. The fact that you're reading this post on a computer, even if that computer is in your phone, should say a lot. The gospel message hasn't changed, but the way we communicate it must change with the culture we're trying to reach. Today's culture are technologically savvy, so if they show up at church they expect to experience the gospel, well, experientially through all their senses. They expect to experience the gospel in a mode and media they understand. They expect to experience the gospel in a style and with a beat that they can relate to ... and that communicates to their heart. That isn't going to happen if the church insists on using the cutting edge technology of organs, pews, bulletins, and static, oral-only preaching. So, before you start handing out brochures, business cards, bumper stickers, and the like, make sure that when an unchurched person shows up that they don't leave saying, "Yeah, I went to church, but I'm not going back. I was looking for God but what I found was a museum." Bill Tenny-Brittian Senior Church Growth Consultant Easum, Bandy & Associates <a href="http://www.billtennybrittian.com" rel="nofollow">Blog</a> Over the years I’ve done pretty well in the church marketing biz: I’ve managed to get my church ministry into the limelight on Good Morning America, International Public Radio’s Marketplace, the PTL Network, and a host of other radio and newspaper interviews. So, as someone who’s fairly church marketing savvy, I have to say that Glenn’s post here is spot on. It’s clear that he “gets” church marketing and his advice is gold.

With one exception. If you’re going to invest in brochures, business cards, birthday cards, bumper stickers, and the like to advertise your church, you need to make darn good and sure that you’re advertising something worth the ink. When today’s unchurched poke their heads into a church, they’re doing so because they’re looking for something. They’re looking for a touch from the Divine. They’re looking for models of real Christian life and faith (lives that are so genuinely Christian that there is no doubt by the decisions they’re making and the life that they’re living is real).

What they aren’t looking for is the church of the 1950s. The fact that you’re reading this post on a computer, even if that computer is in your phone, should say a lot. The gospel message hasn’t changed, but the way we communicate it must change with the culture we’re trying to reach. Today’s culture are technologically savvy, so if they show up at church they expect to experience the gospel, well, experientially through all their senses. They expect to experience the gospel in a mode and media they understand. They expect to experience the gospel in a style and with a beat that they can relate to … and that communicates to their heart. That isn’t going to happen if the church insists on using the cutting edge technology of organs, pews, bulletins, and static, oral-only preaching.

So, before you start handing out brochures, business cards, bumper stickers, and the like, make sure that when an unchurched person shows up that they don’t leave saying, “Yeah, I went to church, but I’m not going back. I was looking for God but what I found was a museum.”

Bill Tenny-Brittian
Senior Church Growth Consultant
Easum, Bandy & Associates
Blog

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